{"id":394,"date":"2025-08-11T20:04:44","date_gmt":"2025-08-11T20:04:44","guid":{"rendered":"https:\/\/www.argenisgodoy.com\/?p=394"},"modified":"2025-08-11T20:57:08","modified_gmt":"2025-08-11T20:57:08","slug":"5-estrategias","status":"publish","type":"post","link":"https:\/\/www.argenisgodoy.com\/?p=394","title":{"rendered":"5 estrategias de marketing digital"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"394\" class=\"elementor elementor-394\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3cdc6bc9 e-con-full e-flex e-con e-parent\" data-id=\"3cdc6bc9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-13e465ea e-con-full e-flex e-con e-child\" data-id=\"13e465ea\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6808138e elementor-widget elementor-widget-heading\" data-id=\"6808138e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\"> \u00a9 The Adventurers 2026<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1914b265 e-con-full e-flex e-con e-child\" data-id=\"1914b265\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-74928a17 elementor-icon-list--layout-inline elementor-align-end elementor-mobile-align-center elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"74928a17\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items elementor-inline-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-inline-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"#\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">instagram<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-inline-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"#\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">twitter<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-inline-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"#\">\n\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">youtube<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-551f7c26 e-con-full e-flex e-con e-parent\" data-id=\"551f7c26\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-198ee68c elementor-widget__width-initial elementor-widget-tablet__width-inherit elementor-widget elementor-widget-image\" data-id=\"198ee68c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/www.argenisgodoy.com\/wp-content\/uploads\/2025\/07\/LOGO-CUADRADO-1024x1024.png\" class=\"attachment-large size-large wp-image-290\" alt=\"\" srcset=\"https:\/\/www.argenisgodoy.com\/wp-content\/uploads\/2025\/07\/LOGO-CUADRADO-1024x1024.png 1024w, https:\/\/www.argenisgodoy.com\/wp-content\/uploads\/2025\/07\/LOGO-CUADRADO-300x300.png 300w, https:\/\/www.argenisgodoy.com\/wp-content\/uploads\/2025\/07\/LOGO-CUADRADO-150x150.png 150w, https:\/\/www.argenisgodoy.com\/wp-content\/uploads\/2025\/07\/LOGO-CUADRADO-768x768.png 768w, https:\/\/www.argenisgodoy.com\/wp-content\/uploads\/2025\/07\/LOGO-CUADRADO.png 1080w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-35a6d295 e-con-full e-flex e-con e-child\" data-id=\"35a6d295\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-17495fc elementor-widget elementor-widget-heading\" data-id=\"17495fc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Marketing digital<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2e7f2241 elementor-widget elementor-widget-heading\" data-id=\"2e7f2241\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">5 estrategias de marketing digital que tu competencia ya est\u00e1 usando (y t\u00fa deber\u00edas aplicar hoy)<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-54f47286 elementor-widget elementor-widget-text-editor\" data-id=\"54f47286\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>El mercado digital se mueve r\u00e1pido, y mientras lees esto, tu competencia ya est\u00e1 implementando acciones para captar a tus clientes potenciales.<br data-start=\"419\" data-end=\"422\" \/>La buena noticia: <strong data-start=\"440\" data-end=\"488\">t\u00fa tambi\u00e9n puedes hacerlo y ganarles terreno<\/strong>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b4abe9d e-flex e-con-boxed e-con e-parent\" data-id=\"b4abe9d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-53a90f6 elementor-widget elementor-widget-text-editor\" data-id=\"53a90f6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3 data-start=\"686\" data-end=\"739\"><strong data-start=\"690\" data-end=\"739\">1. Marketing de contenidos con enfoque en SEO<\/strong><\/h3><p data-start=\"740\" data-end=\"837\">No se trata solo de publicar, sino de <strong data-start=\"778\" data-end=\"834\">posicionar contenido que tus clientes est\u00e1n buscando<\/strong>.<\/p><ul data-start=\"838\" data-end=\"1005\"><li data-start=\"838\" data-end=\"890\"><p data-start=\"840\" data-end=\"890\">Usa palabras clave de alto impacto en tu sector.<\/p><\/li><li data-start=\"891\" data-end=\"941\"><p data-start=\"893\" data-end=\"941\">Crea art\u00edculos que resuelvan problemas reales.<\/p><\/li><li data-start=\"942\" data-end=\"1005\"><p data-start=\"944\" data-end=\"1005\">Incluye im\u00e1genes y videos para mejorar el tiempo en p\u00e1gina.<\/p><\/li><\/ul><hr data-start=\"1007\" data-end=\"1010\" \/><h3 data-start=\"1012\" data-end=\"1058\"><strong data-start=\"1016\" data-end=\"1058\">2. Embudos de conversi\u00f3n automatizados<\/strong><\/h3><p data-start=\"1059\" data-end=\"1151\">Los embudos bien dise\u00f1ados convierten visitantes en clientes casi sin intervenci\u00f3n manual:<\/p><ul data-start=\"1152\" data-end=\"1305\"><li data-start=\"1152\" data-end=\"1203\"><p data-start=\"1154\" data-end=\"1203\">P\u00e1gina de aterrizaje (landing page) optimizada.<\/p><\/li><li data-start=\"1204\" data-end=\"1254\"><p data-start=\"1206\" data-end=\"1254\">Lead magnet (gu\u00eda, plantilla, curso gratuito).<\/p><\/li><li data-start=\"1255\" data-end=\"1305\"><p data-start=\"1257\" data-end=\"1305\">Correos automatizados para nutrir la relaci\u00f3n.<\/p><\/li><\/ul><hr data-start=\"1307\" data-end=\"1310\" \/><h3 data-start=\"1312\" data-end=\"1355\"><strong data-start=\"1316\" data-end=\"1355\">3. Campa\u00f1as de anuncios segmentadas<\/strong><\/h3><p data-start=\"1356\" data-end=\"1422\">Invertir en publicidad digital sin segmentar es tirar el dinero.<\/p><ul data-start=\"1423\" data-end=\"1594\"><li data-start=\"1423\" data-end=\"1502\"><p data-start=\"1425\" data-end=\"1502\">Define audiencias espec\u00edficas seg\u00fan ubicaci\u00f3n, intereses y comportamientos.<\/p><\/li><li data-start=\"1503\" data-end=\"1547\"><p data-start=\"1505\" data-end=\"1547\">Crea mensajes adaptados a cada segmento.<\/p><\/li><li data-start=\"1548\" data-end=\"1594\"><p data-start=\"1550\" data-end=\"1594\">Haz pruebas A\/B para optimizar resultados.<\/p><\/li><\/ul><hr data-start=\"1596\" data-end=\"1599\" \/><h3 data-start=\"1601\" data-end=\"1651\"><strong data-start=\"1605\" data-end=\"1651\">4. Presencia estrat\u00e9gica en redes sociales<\/strong><\/h3><p data-start=\"1652\" data-end=\"1717\">No se trata de estar en todas, sino en las que te dan clientes:<\/p><ul data-start=\"1718\" data-end=\"1859\"><li data-start=\"1718\" data-end=\"1766\"><p data-start=\"1720\" data-end=\"1766\">LinkedIn para B2B y servicios profesionales.<\/p><\/li><li data-start=\"1767\" data-end=\"1814\"><p data-start=\"1769\" data-end=\"1814\">Instagram y TikTok para productos visuales.<\/p><\/li><li data-start=\"1815\" data-end=\"1859\"><p data-start=\"1817\" data-end=\"1859\">Publica con calendario y objetivo claro.<\/p><\/li><\/ul><hr data-start=\"1861\" data-end=\"1864\" \/><h3 data-start=\"1866\" data-end=\"1917\"><strong data-start=\"1870\" data-end=\"1917\">5. Remarketing para recuperar oportunidades<\/strong><\/h3><p data-start=\"1918\" data-end=\"2002\">Muchos visitantes no compran en su primera visita, pero puedes traerlos de vuelta:<\/p><ul data-start=\"2003\" data-end=\"2168\"><li data-start=\"2003\" data-end=\"2053\"><p data-start=\"2005\" data-end=\"2053\">Usa p\u00edxeles de seguimiento (Facebook, Google).<\/p><\/li><li data-start=\"2054\" data-end=\"2121\"><p data-start=\"2056\" data-end=\"2121\">Muestra anuncios personalizados seg\u00fan su comportamiento previo.<\/p><\/li><li data-start=\"2122\" data-end=\"2168\"><p data-start=\"2124\" data-end=\"2168\">Ofrece descuentos o beneficios exclusivos.<\/p><\/li><\/ul><hr data-start=\"2170\" data-end=\"2173\" \/><p data-start=\"2175\" data-end=\"2344\">\u2705 <strong data-start=\"2177\" data-end=\"2191\">Conclusi\u00f3n<\/strong><br data-start=\"2191\" data-end=\"2194\" \/>El marketing digital es una carrera de estrategia y velocidad. Cuanto antes implementes estas acciones, antes ver\u00e1s resultados en clientes y ventas.<\/p><p>\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>instagram twitter youtube Marketing digital 5 estrategias de marketing digital que tu competencia ya est\u00e1 usando (y t\u00fa deber\u00edas aplicar hoy) El mercado digital se mueve r\u00e1pido, y mientras lees esto, tu competencia ya est\u00e1 implementando acciones para captar a tus clientes potenciales.La buena noticia: t\u00fa tambi\u00e9n puedes hacerlo y ganarles terreno. 1. Marketing de [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":428,"comment_status":"open","ping_status":"open","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[],"class_list":["post-394","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-digital"],"_links":{"self":[{"href":"https:\/\/www.argenisgodoy.com\/index.php?rest_route=\/wp\/v2\/posts\/394","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.argenisgodoy.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.argenisgodoy.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.argenisgodoy.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.argenisgodoy.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=394"}],"version-history":[{"count":5,"href":"https:\/\/www.argenisgodoy.com\/index.php?rest_route=\/wp\/v2\/posts\/394\/revisions"}],"predecessor-version":[{"id":406,"href":"https:\/\/www.argenisgodoy.com\/index.php?rest_route=\/wp\/v2\/posts\/394\/revisions\/406"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.argenisgodoy.com\/index.php?rest_route=\/wp\/v2\/media\/428"}],"wp:attachment":[{"href":"https:\/\/www.argenisgodoy.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=394"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.argenisgodoy.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=394"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.argenisgodoy.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=394"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}